About us


FAQ Hawaii’s mission is to provide superior market research services in a timely manner and within budget to clients doing business in Hawaii.


In order to achieve our Mission, FAQ Hawaii commits to the following core values.

  • We value our employees who conduct the work for our clients in a responsible, conscientious and professional manner with great integrity because without them, we could not be successful.
  • We value collaboration and partnerships with our clients and companies who supportour efforts in conducting research with the highest integrity and professionalism because without them, there would be no company.
  • We value and recognize the people who participate in our research projects who are generous and giving with their time because without them, our work would be meaningless. Here you have a chance to share your vision or mission statement.



Mr. John Itamura has over thirty-five years of experience in the market research industry. His area of expertise is in the management of field operations. He is also responsible for overseeing the company operations, as well as for all hiring and training. Over the span of over thirty five years, Mr. Itamura has managed hundreds of projects utilizing different methodologies such as telephone, intercepts, door-to-door, mail and online surveys. He has managed projects on the U.S. mainland and in Japan. Mr. Itamura is a graduate of the University of Hawai`i at Manoa with a B.B.A. in Management.


Ms. Kristin Hartley has been in the market research industry in various capacities for over thirty years. Ms. Hartley has been a field director and data processing director at different market research companies in Hawaii. Ms. Hartley is proficient in SPSSWIN and SAS — two social sciences statistical-based packages as well as Sawtooth’s Ci3 software, a CATI program. Ms. Hartley received her B.A. degree from the University of Hawai`i at Manoa in Psychology.


Ms. Kristi Kirton has been involved with market research for over twenty-five years. Her background is in editing and coding of surveys, keypunching of data from surveys, compiling data, processing data using SPSS (Statistical Program for Social Sciences) and programming CATI surveys in both ACS Query and Sawtooth Ci3 CATI software. Ms. Kirton has worked at different market research companies in Hawaii. Ms. Kirton attended the University of Hawai`i Leeward Community College.


Dr. Jeffrey Smith has been directing marketing and survey research in Hawaii since 1973. His areas of expertise include survey sampling, questionnaire design, tabulation analysis, and multivariate analysis. He earned his masters and doctoral degrees in political science from the University of Hawaii, focusing on statistics and methodology. Dr. Smith’s areas of expertise include market research, survey research, survey sampling, questionnaire design, tabulation and multivariate analysis, political research, social and economic analysis, government programs evaluation, and information systems design. He has conducted and directed an extensive series of market research projects in such areas as market feasibility; consumer behavior and attitudes; travel research; image studies; public opinion research; real estate development and condominium studies; media research; store audits and distribution observations; and product testing. Dr. Smith has been a partner and research director of Hawaii’s largest market research firm. He has also served in government as a consultant as well as research directo and analyst of several government agencies.


Dr. John Knox has more than 30 years of experience in social, economic, and community research — as a consultant, a survey researcher, an academician, and a community facilitator. Much of his work has involved public policy research and/or issues related to economic and land use development, although his recent practice has also focused strongly on community indicators and program evaluation. He also has substantial expertise in other land use issues … public policy planning and program evaluation … market research and feasibility analyses … and community input to planning processes. He developed Hawai`i’s first full-service socio-economic impact consultancy, “Community Resources, Inc.,” which was known for excellence in both quantitative and qualitative aspects of its research activities and for its working partnerships with community groups facing major change and development. In early 1995, he sold the name and assets of that company, and he now functions as a sole practitioner (with the help of a network of associates as needed) under the renamed corporate identity “John M. Knox & Associates, Inc.” He has a Ph.D. in Psychology from the University of Hawai`i at Manoa, an M.A. in Social Psychology, with Certificate in Planning Studies from the University of Hawai`i at Manoa and a B.A. in Speech from the University of Michigan.

Email Us

E-Mail: info@faqhawaii.com

Call Our Office

Phone: (808) 537-3887
Toll Free: 1-888-537-3887 (U.S. Mainland & Neighbor Islands)

Mailing Address

FAQ Hawaii, Inc.
P.O. Box 3058
Honolulu, HI 96802-3058